Xiarra-Diamond Nimrod, who started as a temp assistant at Republic Records, has been upped to Vice President of Marketing Strategy.

Nimrod will continue to create and implement marketing, rollout and release strategies for the label’s roster.

“We’ve been lucky to have a front row seat to Xiarra’s evolution into a world-class marketing executive,” Roppo said. “I’ll never forget hiring her as a temp to be my assistant. Her knowledge, acumen, and passion floored our entire team from day one. She worked her way through the ranks from an assistant to running point on historic album releases.”

Her first full-time job at the label was assistant to SVP of Marketing Marleny Reyes before spending two years as Manager of Digital Strategy. She became Manager of Marketing Strategy last year and proved integral to the launch of Pop Smoke.