SHEPHERD-ING WM U.K.'S VISUALS

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SHEPHERD-ING WM U.K.'S VISUALS

3/29/19

Warner Music U.K. has hired visual programming expert Kate Shepherd in the newly created role of MD, Entertainment Programming.

The hire coincides with Chris Bovill and John Allison exiting after two years leading the label's in-house creative content and production studio, The Firepit, which now falls under Shepherd's purview.

Based in London, she will help lead Warner’s efforts to build out its slate of content, overseeing development of IP and documentary features, original series, branded content, and more, reporting to Peter Breeden, COO, Warner Music UK and Mel Fox, Chief Transformation Officer, Warner Music UK.

In addition to working closely with Warner Music’s U.K. artists and labels, Shepherd will collaborate closely with Warner Music Group’s growing global network of content experts. These include youth culture platform UPROXX, run by Benjamin Blank and Jarret Myer, as well as Charlie Cohen who was appointed President of TV & Film for WMG in 2017.