Quiver launch

AND NOW A WORD FROM THEIR SPONSORS: Today marks the launch of Quiver, a new venture designed to connect marketers and creatives with music artists and content. The Mad Ave firm is a partnership between Stillwell Partners, the NYC-based consultancy behind industry confab Advertising Week, and music-biz veteran Kenny Ochoa. Ochoa, the new entity's CEO, has lately been a music hook-up for The Lego Movie, Samsung, Apple and the NCAA, among others. Quiver will provide strategy, acquisition, music supervision, original production, third-party representation and publishing and admin. Although Quiver has a cutting-edge, tech-savvy pedigree, everyone in the company will wear bespoke suits and drink Cutty Sark from midcentury glasses. (7/3a)

BACK TO RUMOR MILL

		UMG AND TIKTOK WORK IT OUT The kerfuffle is in the past. (5/2a) Check It Out Now LUCIAN SOUNDS OFF ON UMG/TIKTOK DEAL A breakdown from the boss (5/2a) Check It Out Now HITS LIST: HANGIN' OUT With extra relish (5/3a) Check It Out Now LIVE NATION POSTS (ANOTHER) RECORD QUARTER More butts in seats than ever before. (5/3a) Check It Out Now A POST-WALLEN AFFAIR A dynamic duo, y'all (5/3a) Check It Out Now
		THE NEW UMG Gosh, we hope there are more press releases. TIKTOK BANNED! Unless the Senate manages to make this whole thing go away, that is. THE NEW HUGE COUNTRY ACT No, not that one. TRUMP'S CAMPAIGN PLAYLIST Now 100% unlicensed!

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Quiver launch

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