Florence and the Machine Gets a PUSH at MTV

PUSH COMES TO SHOVE: MTV’s cross-network promotional PUSH campaign, one of talent exec Amy Doyle’s pet projects, is paying dividends for red-hot VMA-nominated U.K. band Florence and the Machine. The Universal Republic act’s release, Lungs, is now #3 Alternative album at iTunes and #15 overall, while the single, “Dog Days Are Over,” is #4 Alternative and #68 overall. It’s also #1 Most Added at Hot AC. “Dog Days Are Over” is up for four MTV awards, including Video of the Year, Best Rock Video, Best Art Direction and Best Cinematography. (8/5p)

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Florence and the Machine Gets a PUSH at MTV

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