Oscar Ad Spots

DROP FOR 30: A half minute of airtime on the Oscars broadcast costs between $1.3 million and $1.5 million, Ad Age points out. With ratings increases generated by the Super Bowl and the Grammys, advertisers are hoping the Oscars takes part in the trend. "It seems like a lot of these shows are picking up steam," said Perry. Oscar ratings hit a new low in 2008, down from about 38.9 million in 2007, according to Nielsen research. But they rebounded last year, pulling 36.3 million. (3/2a)

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		UMG AND TIKTOK WORK IT OUT The kerfuffle is in the past. (5/2a) Check It Out Now LUCIAN SOUNDS OFF ON UMG/TIKTOK DEAL A breakdown from the boss (5/2a) Check It Out Now HITS LIST: HANGIN' OUT With extra relish (5/2a) Check It Out Now TOP 20: IT’S STILL TAYLOR’S WORLD Large and in charge (5/2a) Check It Out Now THE MUSIC OF CLIVE COMES ALIVE AT CARNEGIE HALL That's what friends are for. (5/1a) Check It Out Now
		THE NEW UMG Gosh, we hope there are more press releases. TIKTOK BANNED! Unless the Senate manages to make this whole thing go away, that is. THE NEW HUGE COUNTRY ACT No, not that one. TRUMP'S CAMPAIGN PLAYLIST Now 100% unlicensed!

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