MYKE TOWERS OVER THE COMPETITION

Myke Towers' "LALA" (One World/Warner Latina) has reached #1 on Spotify's Top 50 global chart, surging past cuts by giants like Taylor Swift, Olivia Rodrigo and Bad Bunny. Having amassed more than 50m streams and 1m TikTok creations, “LALA” is #1 in Spain, Chile, Bolivia, Colombia, Costa Rica, Guatemala, Nicaragua, Venezuela, Ecuador, Paraguay, Peru, Honduras and El Salvador. It's in the Top 10 in seven other countries.

“LALA” appears on Towers’ latest album, La Vida Es Una, which arrived in March. An amalgam of alt-pop, hip-hop, trap, Afrobeat and reggae, the 23-track project has thus far accumulated more than 617m streams.

Towers will hit the U.S. with a series of 21 concerts this fall. The run kicks off 10/8 at the Rosemont Theatre in Chicago and wraps 11/26 in Miami. Find tour dates here and check out "LALA" below. We've opted not to make our own TikTok to it. You're welcome.

TAGS: Myke Towers | One World | Warner Latina | Spotify

MYKE'S STREAMING SPIKE (ANOTHER UPDATE)

TOP 50 LATIN SONG STREAMS YTD

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MYKE TOWERS OVER THE COMPETITION

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