SONY MUSIC ADDS MIDDLE EAST LEADER

Former Spotify exec Rami Mohsen has joined Sony Music Middle East as managing director, charged with overseeing strategy and operations.

"With his progressive outlook on industry trends, a deep passion for artistry, and decisive leadership style, Rami is well-positioned to take Sony Music Middle East to new heights,” said Shridhar Subramaniam, president of Corporate Strategy and Market Development Asia and Middle East. “His track record in business and market strategy will be invaluable in meeting the evolving demands of the industry and showcasing the diverse range of sounds and traditions that make the region's music landscape one-of-a-kind.”

Prior to joining Sony Music Middle East, Mohsen was Spotify’s head of music, Middle East, North Africa & South Asia Subset. He was instrumental in leading Spotify's music and content strategies, as well as elevating the company's profile in the MENA region. He began his career at Nogoum FM, eventually overseeing the operations of the leading radio station in Egypt and the Middle East.

His appointment comes on the heels of the MENA region posting the world’s third highest growth rate in 2022, according to the IFPI 2023 Global Music Report.