KAPLAN GETS SVP STRIPES AT COLUMBIA

Columbia has promoted Max Kaplan to SVP and head of commercial partnerships, a position he'll undertake while remaining based in New York and reporting to EVP and GM of commercial partnerships Darren Stupak.

Kaplan has worked in commercial partnerships for the company for a decade, having previously served as VP of sales. Throughout his tenure, he's overseen DSP and physical retail campaigns for everyone from Beyoncé, Rosalia and Adele to Harry Styles, Hozier and Tyler, the Creator.

Stupak said, "Max is an established leader who has continually demonstrated an ability to take on new challenges and deliver success throughout his career."

HITS wishes it could say the same about itself.