WHAT IT IS: “We got London on da Track.” The distinct drop can be heard on anthemic singles from Drake’s “Sneakin,” T.I.’s “About the Money” and Rich Homie Quan’s “They Don’t Know.” Where “Lifestyle” was arguably 2014’s biggest rap song, London Holmes’ domination didn’t stop there. Since 2015, the 26-year-old, Atlanta native became the main producer for Thug’s critically acclaimed Slime Season mixtapes and collaborated with Drake and 21 Savage on “Sneakin’.” His growing resume establishes him as a well-connected industry playmaker, who has created an in-demand sound made up of his signature bounce, a singular mood and moving keys. Adding to his accomplishments is his new single “No Flag,” featuring Nicki Minaj, 21 Savage, and Offset.
SINGLE: “No Flag”
LIVE: On the No Flag Tour now until the end of October
INTERNET: 5.4m+ streams of single on Spotify WW, 3m+ streams on Apple Music U.S.; featured on Spotify’s Global Viral 50, Rap Caviar, Get Turnt, Hip Hop Central, A1 Hip Hop and Viral Semanal playlists and Apple Music’s A-List: Hip-Hop, #OnRepeat and It’s Lit playlists
PRESS: Featured in Noisey, Pitchfork, Fader, Complex, Entertainment Weekly, XXL, more
MANAGEMENT: KWL