WHAT IT IS: Following a buzzworthy 2020, which saw the release of her self-titled mixtape and its breakthrough track, “Buss It,” Erica Banks proved herself as a real rap spitter with undeniable confidence, relentless flow and explosive energy. Banks has perfected her style over the last three years, working her Dallas drawl through a string of freestyles, mixtapes and singles, including her second viral track, “Toot That.” With each release, Banks continues to showcase her Southern swag and cutthroat lyrics.
RELEASE DATE: 5/28
SINGLE: “Toot That” f/DreamDoll & BeatKing
LIVE: Rolling Loud Miami
INTERNET: 3.6m+ monthly Spotify listeners; TikTok viral “Buss It” challenge with 3b+ hashtag views and 6m+ videos; #TootThatChallenge garnered 2m+ TikTok video creations, 200k+ campaign likes​; #BussItChallenge trended #4 U.S. and #9 worldwide on Twitter
RADIO: “Buss It” peaked Top 10 on Urban and Rhythm; “Toot That” #16 at Urban at presstime
PRESS: Apple Music 1’s The Nadeska Show, REVOLT (11 female rappers to watch in 2021), Nylon, AllHipHop, Okayplayer, more
PUBLISHING: 01 Souf Music Publishing, 4 Jeff N Rod Publishing, Alamo Music, Dejuan Queen Publishing Designee, DreamDoll, Inc.Publishing, Notting Hill Music, Sgtjdropdat, Sony Music Publishing, Upper
Clazzmen Muzic
MANAGEMENT: 1501 Ent.