SPOTIFY'S BIGGEST PLAYLIST TOPS 25M

Over the weekend, Spotify’s flagship playlist, Today’s Top Hits, crossed the 25 million-follower threshold, inspiring VP Music Strategy Jeremy Erlich to exclaim, “We are thrilled that Today's Top Hits, the biggest playlist brand in the world, has reached this significant milestone. We love the reaction that fans and users have for TTH and are thrilled to use it as a platform to highlight artists from all over the world. We are looking forward to the next 25!”

In commemoration of the milestone, the streamery has released a video featuring TTH regulars Niall Horan, Julia Michaels, Lewis Capaldi, Lauv, The Chainsmokers, Marshmello and Conan Gray.

Fun fact: If Today’s Top Hits was an artist, it would be the third most-streamed artist on Spotify after Drake and Ed Sheeran, Spotify’s top artists of the decade.

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SPOTIFY'S BIGGEST PLAYLIST TOPS 25M

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