DeJ Loaf (IBGM/Columbia)

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		HITS LIST: HORSEPOWER VRRMMMM (5/17a) Check It Out Now NEAR TRUTHS: VARIANTS Celebrity death match underway on album chart (5/17a) Check It Out Now OH, TANNENBAUM! ANOTHER GREAT CAREER HITS THE SKIDS Another talented journalist trapped in the career cul de sac (5/17a) Check It Out Now THE COUNT: LIVE NATION TAPS TYLER, POST, BLINK FOR TOP U.S. FESTS Cornering the market on surefire headliners (5/17a) Check It Out Now STAPLETON, WILSON BIG WINNERS AT THE ACMs A genre mash-up at the home of the Cowboys (5/17a) Check It Out Now
		THE NEW UMG Gosh, we hope there are more press releases. TIKTOK BANNED! Unless the Senate manages to make this whole thing go away, that is. THE NEW HUGE COUNTRY ACT No, not that one. TRUMP'S CAMPAIGN PLAYLIST Now 100% unlicensed!

THE B-SIDE

DeJ Loaf (IBGM/Columbia)

5/9/15

WHAT IT IS: One of the biggest breakout stories of 2014, DeJ Loaf quickly emerged as a rapper to watch. Collaborations with everyone from Eminem to Kid Ink, a performance on Late Night With Jimmy Fallon, appearances at New York Fashion Week and All-Star Weekend and national airplay across Urban and Rhythm formats are only a few of her recent highlights. Currently, she’s in the studio and touring as she readies for the release of her debut full-length.

SINGLE: “Me U & Hennessy”

TV: Fallon

LIVE: Supporting Nicki Minaj on her Pink Print Tour this summer

INTERNET: Five days of Vevo homepage placement for single’s video; three features on Shazam; rising activity on the Lil Loafs fan site; social support from Lil Wayne, Young Money and iTunes; video added at MTV2, Fuse, Revolt, BET, MTV Jams; 216k+ Facebook likes, 156k Twitter followers, 1.5m Instagram followers